Has your urgent care center adapted your range of services to provide for the needs of the community in screening for the H1N1 Swine Flu virus? As I know most of you have, the next most obvious question from a marketing perspective is, have you included this in your marketing? If not, don't feel too bad, we recently realized even after all the hype, we still hadn't optimized our website to include screening for the virus as a common treatment for urgent care centers nationwide. However, as of this week, you can now find the "H1N1 Swine Flu Screening" right on our front page as a common service offered by you guys! Why did we feel the need to post this? Because patients in your area are Google-ing where to find a clinic that offers this service and if it is not posted on FindUrgentCare.com, we are missing out on a whole population of patients searching for This service. Correspondingly, if you do not have these keywords on your primary website or your FindUrgentCare.com hosted webpage, search engines will list your clinic in search results for urgent care centers that offer this service.
Not only is it important that you update your website, but start to include screening for the virus in all of your marketing. You want to be the first place people think of when they have the urgent need for this type of testing and/or treatment.
Also FYI, as a resource to you, the Urgent Care Association of America has adapted their website with updates about screening for and treating the H1N1 Swine Flu virus in your walk-in center are now available. This includes an announcement about how to obtain the Tamiflu vaccine free from the govt. for vaccinating in your clinic. Click here for more details from the UCAOA.
